S04E06: Social Media & Influencer Marketing for LSPs

Translation Company Talk podcast brings you an exciting interview with Javier Diaz Fernandez Carvajal. We hear from him about social media and influencer marketing for LSPs. Language services companies are highly active on social media and digital channels, but we will learn what works and how to capitalize and monetize on these platforms. No company can claim successful marketing today if they are not leveraging the power of social media.  

Javi, as he prefers to be called, talks about digital and social media marketing for our industry, strategies to engage audiences, build communities, deliver brand messaging, what engagement look like for LSPs, how LSPs should target audiences, using LinkedIn to develop more business, creating an influencer for your business, raising awareness through social media marketing, the importance of consistency with the type and frequency of content on social media, and much more.  

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 This episode of the Translation Company Talk podcast is sponsored by Hybrid Lynx.